Google Consent Mode V2: A Simple Guide for Website Owners
Let’s be honest, cookie banners are nobody’s favourite part of browsing the internet. You land on a website to shop, read something or check what your competitors are charging, and suddenly a pop-up appears asking whether you want Essential Cookies, Analytics Cookies, Marketing Cookies or something that sounds like it escaped from a lab. It […]
What is a Consent Management Platform (CMP), and why does your website need one?
A plain English guide for normal humans who do not spend their spare time reading GDPR regulations for fun. If you have ever clicked onto a website and been hit with a pop up asking whether you are happy for your data to be collected, tracked or used to power a cookie-fuelled advertising machine, congratulations, […]