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Alpha Grooming

Developing a
modern men's grooming brand

Branding

Grooming
in a modern
mans world

Alpha Grooming, a new player in the popular male grooming sector approached Phase to create their branding and label range. With a history in the female e-commerce/beauty sector we helped bring the dreams of Alpha to reality and make the brand popular across the UK.

We worked with the owner of Alpha Grooming to develop a brand that was modern and bold, which more importantly stands out to the male audience that Alpha focus on. Our team also provided the design of the full product range labels and also advised on print finishes for use in bathrooms and wet environments. We are proud that Alpha Grooming were featured in GQ as a ‘brand to watch out for’ in their style section.